A funded e-commerce platform was experiencing declining returns on ad spend and rising churn, despite strong category demand. The brand’s storytelling and performance assets lacked alignment across the funnel.
Aeson restructured the customer narrative, rebuilt conversion-optimized landing pages, and deployed audience-segmented retargeting across Meta and YouTube. Internal tracking reflected a 3.5x return on ad spend, an 18% decrease in churn, and $7M in reported monthly gross merchandise volume.
Disclaimer: Based on internal campaign data; individual results may vary.